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Kim Kardashian Sells 20% Stake In Her Cosmetics Brand For $200 million

Updated: Jul 3



Kim Kardashian West has sold 20% stake in her cosmetics brand KKW Beauty to Coty Inc. for $200 million, reported some media on June 29, 2020. The sale deal reportedly put the value of KKW Beauty at $1 billion.


Earlier in November 2019, Kim Kardashian West’s half sister, cosmetics tycoon Kylie Jenner, sold 51% stake in her cosmetic brand Kylie Cosmetics also to Coty Inc. for a staggering $600 million.


The precise reasons why the famous Kardashian women are selling stakes in their beauty accessories brands at this particular moment is not clearly known, although Kim Kardashian West is said to have cited accessibility to larger global audience as the goal of her sale.

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